European Union Green Deal

Today, in the development of societies and countries; environmental protection, sensitivity to nature and economical use of resources have become very critical to leave a more livable world to future generations. In this context, with the European Green Deal Call announced by the European Union Commission in December 2019, the European Union plans to reduce its carbon emissions by 55 percent until 2030 and to reach the zero carbon emission target in 2050.

According to this deal, it has became definite that economic growth will not happen by exploiting the world’s resources and polluting the environment, as it has been until now. The deal, which draws attention as a sustainable growth strategy, is expected to create new job opportunities and increase the quality of life by creating an environment-oriented, decent employment-generating, carbon-free economy model in all areas from industry to transportation and from agriculture to energy.

Digital transformation, together with the Green Deal, is referred to as twin transformations that will ensure the post-pandemic economic recovery in Europe. On the one hand, a greener and cleaner world is planned, on the other hand, it is aimed to open new sectors, business areas and markets with digital transformation.

Effects of The Green Deal On Production

In order to produce in accordance with the Green Deal standards, some companies will need to adapt and switch from technologies with higher carbon emissions to technologies that produce lower carbon emissions. This process will have both investment and conversion costs. Low-emission production will provide the cost advantage and competitiveness created by cheap raw materials and labor in the past.

The energy sector, which is one of the main issues of the Green Deal, will have to experience the most radical transformation; The transition from fossil fuels to renewable energy and the speed of this transformation will be effective in determining the position of countries in the new world order.

When the rules of trade change with the Green Deal, how companies that have exported to the EU until now carry out their activities will become even more important. For example, what type of energy is produced in the factory, the emission rate derived in the production process and the carbon footprint of the company will need to be documented and followed in real-time digitally.

Green Deal and Digital Transformation

Although it may seem like an environmentalist discourse, the Green Deal is a new growth strategy designed with digital transformation. The basis of this strategy is an approach that is sustainable, which protects resources, creates employment and includes serious sanctions against the global climate crisis.

In the following process, an order is formed in which many sanctions related to green production will come and therefore companies that act early will gain significant advantages in competition. The subject, which will include significant incentives by the state, will be mentioned much more in the coming period.


As Digiterra family;

We consider the EU Green Deal as an opportunity for Turkey to become a self-sufficient country that carries its production processes to a sustainable ground, and at this point, we act with the principle of utilitarianism; We are making moves that will bring green and digital transformation to life, and in this process, we are making the necessary strategy plans to move the Turkey of the future to a sustainable and digital point.